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Cold Email Best Practices
Subject Line Tips
- ✓Keep it under 50 characters
- ✓Personalize with their name or company
- ✓Ask a question or reference their achievement
- ✓Avoid ALL CAPS and excessive punctuation
Email Body Tips
- ✓Start with genuine personalization (not "Hi there")
- ✓Reference their pain point explicitly
- ✓Keep it 3-5 sentences max
- ✓Always include a clear, low-friction CTA
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